We were pushing the release of one of our integration projects DiscountDoc.com until we realized that something was seriously flawed – it really wasnt clear on what the site was. Once we added a video spokesperson ( I know, so 3 years ago) the conversion went from 1.5% on lead submits to 3.7%. Not bad for a $100 investment. Point is, sometimes all you need is that little push over the edge to get your message across — in this case, “Hey all it takes for a Nose Job is $800!”









